Sagmeister X Walsh: Adobe Remix
If you haven’t seen this video series produced by Sagmeister & Walsh, where have you been?! They were asked by Adobe to reimagine the Adobe logo, and so in regular out-of-the-box S&W fashion, they came up with the idea to create this game show video series where they create the logo with crazy materials while being blindfolded or even tied together.
Here I’ve posted all of the final logos from the 5 segments, and I’m sure you can see they aren’t exactly…. design masterpieces. But I don’t think that was the point. Adobe is about creativity, experimentation, and fun - I think Sagmeister & Walsh captured that here.
To really appreciate these images, you need to watch the videos. Check them all out here!